Kejriwal is a dropout. He dropped out of the family business which made socks. An MTV promo says his grandfather invented eggs Kejriwal. We don’t know what to believe. Maybe that’s a joke. Maybe, just like the pilot. And maybe, no truly, maybe, a lot of this show is exaggerating BS.
Asking Only The Business Questions
Not Kejriwal though, in flesh and bone. He is the only one who seemingly asks actual business questions. These questions don’t go deep. But nothing in this show skims anything more than the surface. But Rodinhood tries. Fights a valiant fight. A fight, which disintegrates into Roadies asking the contestant questions about her depression but it started right. And here is Rodinhood talking business.
Kejriwal: “You are an MBA in finance and banking. And you started a business for yourself. And you started selling your sister’s paintings on Snapdeal and Flipkart.”
Woman: “I got this idea when I was traveling on the train and I saw this woman selling jewelry on the internet. So, I told my father, ‘Let’s try something. We are always the buyer. Let’s be the seller’.”
Kejriwal: “Second question. What is the size of the Indian art market?”
(The woman shakes her head.)
Kejriwal: “You started a project of this magnitude. Whatever we do, we must do it 100%. You seem to be a 100% kind of person.”
The woman nods.
Kejriwal: “I don’t understand this. Your education, your experience. Where did that disappear when you started selling these things on these websites?”
See that? Kejriwal is calling her idea half-baked. Which it is. He is asking her simple questions, for which she doesn’t have answers. He is sitting there not as a judge but as an angel investor. He does a decent job of it. But this show is not about doing decent jobs. It is about tamasha. It is about appealing to the lowest common denominator, which finds joy in cheap thrills.
For some reason, this show wants to encourage young men and women who want to be to entrepreneurs believe these outliers they read about in the papers are the real thing. And the dream to be a successful businessperson is through a TV show and not the 14 hours spent hunched over a desk trying to find that one answer to the question, which will help you sleep that night.
I reached out to Kashyap Deorah, author of the book, The Golden Tap and co-founder of HyperTrack. Dude, did you see this? Now, Kashyap is a believer, one who likes to see the good in people. So he started watching intently. “I wanted to feel good about a show that brings the idea of entrepreneurship to the mainstream,” he said. “A social proof for the masses that taking risks and being different is now an option that will get you on TV. And then I watched the rest of it, what with the Droom ads in between.”
Excessive Human Factor Concerned
“There is emotion, there is drama, there is a heavy dose of the human factor as much as there is a spice in an Indian curry. In the end, it all tastes the same, regardless of what meat is cooked in it. This is a reality show. It seeks to extract viewership from the up and the coming phenomenon of startups in our country, and probably will. There are fireworks, background music, bald men, suits, tattoos, earthy slang and a lingering feeling of anticipation that will change someone’s life. But is this an authentic reflection of entrepreneurship amongst youngsters that is sweeping the country, I think not.”
To be honest, just like Deorah, I’m a promising, seeing-the-good-in-people kind of person myself. When this thing was launching, I really went for it. And there’s one exchange from the press conference that has stuck with me.
I’ll leave you with a little something that a certain other bald, wise man once said: “You are here because you know something. What you know you can’t explain, but you feel it. You’ve felt this your entire life that there’s something wrong with this world. You don’t know what it is, but it is there, like a splinter in your mind, driving you mad.”